Ajit DixitProduct & AI
Proof 360: a supplier portal for 100+ premium brands
Built and scaled a Salesforce-powered portal where supplier brand managers set annual sales targets — from first sprint to 1K+ users across 50+ supplier companies.
incentive payouts standardized
users provisioned
supplier companies onboarded with SSO
developers led in Agile sprints
The context
Distributing 100+ premium wine and spirits brands involves a lot of coordination between Southern Glazer's and its suppliers — much of it historically manual. Proof 360 set out to digitize those industry functions in one place.
The challenge
Give supplier brand managers a central portal to set annual sales targets, connect it to the systems that pay out sales incentives, and get dozens of outside companies — each with its own identity setup — securely signed in and using it.
What I did
Led delivery
Oversaw development of the product by leading a team of 8 developers through bi-weekly Agile sprints.
Owned the backlog
Negotiated priority and build requirements for 25+ product features with business stakeholders.
Solved secure access at scale
Led the single sign-on rollout with 50+ supplier companies (for example Bacardi and Jägermeister) through Okta, Azure and other identity providers.
Connected the money
Standardized $50M+ of incentive payouts to Sales Agents and integrated Proof 360 with 4 internal products, including SAP.
Drove adoption
Provisioned 1K+ users across 50+ suppliers and set up the service desk to support them.
Results
- 50+ supplier companies and 1K+ users live on one Salesforce portal
- $50M+ of incentive payouts standardized and integrated with SAP and 3 other internal products
- Secure single sign-on rolled out to 50+ supplier companies